PROCESS / Process & services
Writing the working process out clearly protects both sides. Below is CanBrand®'s standard workflow — use it to judge whether we are professional, and to hold us to it.
1–3 business days
One 60–90 minute deep conversation translates “we want a logo” into real business questions: customer structure, competitive position, three-year plan, budget boundary. Style is off the table; goals are the agenda.
5–10 business days
Industry and competitor scans, client interviews, brand diagnosis — distilled into a strategy outline: positioning, value proposition, language system, visual direction. Presentations argue logic, not renderings.
1–2 business days
Scope, deliverables, milestones and payment rhythm are confirmed, the contract signed and the project group set up. Both sides' contacts and decision-makers are fixed at the same time — no “eight revisions, then a new boss signs off.”
10–25 business days
Logo, VI, packaging and spatial design advance along the strategy direction. Each stage presents 2–3 directions first; deepening starts after the direction is confirmed — no endless-revision burn.
5–10 business days
The contract includes 3 revision rounds. Each round takes consolidated feedback with written sign-off, avoiding conflicting voices. Out-of-scope new requests are assessed separately for effort and cost.
2–3 business days
Editable source files (AI/PSD/CDR/3D), font list, color specifications, print production notes and construction drawings are delivered, plus one 60-minute rollout training so clients and vendors use them correctly.
6 months after delivery
Delivery is not the end. Within 6 months, free consulting: extending new materials, vetting vendor samples, reviewing rollout results. Long-term clients can sign an annual brand service.
FAQ
A standard full-scope project (strategy + logo VI + basic applications) typically takes 6–10 weeks; budget range depends on industry and extension scope. We give a clear range after the first conversation — no “low-ball in, add-ons out” pricing.
Yes — but we first run a light diagnosis (1–2 days) to confirm what the mark must carry. If the business is still deciding its direction, we will recommend strategy first; otherwise the logo will likely be scrapped and redone within two years.
The contract includes 3 consolidated revision rounds. In each, the client appoints a single decision-maker to consolidate comments and submit them in writing. Reason: scattered “one line per person” feedback is the main cause of projects spiraling.
Yes. All editable source files, the font license list, color values and production notes are delivered in full once the final payment clears — no encryption or permission locks.
Strategy and proposal stages can run online; key checkpoints (proposal, logo sign-off, acceptance) are best attended in person. We are in Jinan, serve nationwide, and remote projects bill travel at cost.
On pricing:We quote by “scope × depth of deliverables,” not by page count or logo count. A complete deliverables list is provided before signing; anything outside the list is priced separately — so no late add-ons to worry about.
Leave your brief — directional strategy and budget range within 48 hours.
CanBrand®
Founded in 1999, Jinan. Full-scope branding / LOGO VI / product packaging / exhibition SI.
Trained under Mr. Yu Maoyang; Top 50 brand design firm in China.
Tel. 138-6400-9222
Email 151712149@qq.com
WeChat ID candomore
Address: Yuyuan Huafu Junwangfu, Xueshan Rd, Licheng, Jinan, Shandong